Case studies

Work that shipped, and what it changed.

Three builds from this practice — including the platform you are reading this on. Each lists what was delivered and the outcome it produced, not an estimate of one.

AI concierge platform with CRM-grade guardrails

Designed and shipped a verified-identity AI concierge on Cloudflare's edge: magic-link identity, Notion-backed CRM, tool-calling agent loop, and generative UI widgets rendered from a validated design-language spec.

Outcomes

  • Zero-server architecture on Cloudflare Pages, Workers, D1, and KV
  • Every business record lands in the client's own Notion workspace
  • Finance and legal topics auto-escalate to a human, by design
ProductDelivery

Generative UI system with confinement harness

A JSON design-language spec lets LLMs compose on-brand React interfaces on the fly, with schema validation, sanitization, link allowlists, and eval-gated model selection keeping generation safe and cheap.

Outcomes

  • Widget generation costs fractions of a cent after caching
  • Specs are cacheable, auditable, and roll back instantly
  • The landing page redesigns itself nightly, unattended
ProductAdvisory

MCP connector distribution for a consulting practice

This very connector: an OAuth 2.1 MCP server that lets prospects and clients work with Roy's concierge from inside ChatGPT, Claude, and Gemini-powered clients, with leads landing directly in the CRM.

Outcomes

  • One protocol surface serves three AI ecosystems
  • Dynamic client registration with PKCE-only OAuth 2.1
  • Consultation requests create CRM records in real time
ProductDeliveryAdvisory